PLEASANT RIDGE ? Interactive promotions company ePrize said on Monday that it has launched 678 campaigns in the first half of 2007, a 62.9-percent increase over the same period in 2006, and generated $22.98 million, or 32 percent more than the $17.38 million in the first half of 2006.
What?s more, during the first half of 2007, ePrize hired 71 more creative professionals to produce promotional campaigns in its metro-Detroit headquarters and its other global locations, from Los Angeles and Dallas to Chicago, New York and London. The company plans to hire approximately 50 additional team members by the end of 2007.
ePrize Founder and CEO Josh Linkner said he has helped lead the marked shift in advertising away from mass marketing and toward direct one-to-one contact with consumers.
ePrize launched 15 new tools for building interactive promotions?from Short Message Service (SMS) add-ons and video contest modules to mobile Internet contests and promotions in banner ads.
In addition Inc. Magazine ranked ePrize No. 1,204 with three-year sales growth of 298.9 percent on its first-ever Inc. 5,000 list of the fastest-growing private companies in the country. The Inc. 5,000, an extension of Inc. Magazine?s annual Inc. 500 list, catches many businesses that are too big to grow at the pace required to make the Inc. 500, as well as a host of smaller firms. The companies included on the Inc. listing represent the backbone of the U.S. economy.
The 2007 Inc. 5,000 list measures revenue growth from 2003 through 2006. To qualify, companies had to be U.S.-based and privately held, independent, and have had at least $200,000 in revenue in 2003, and $2 million in 2006.
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