HOLLAND – The Holland Board of Public Works’ online, interactive annual report received a Silver ADDY Award at the American Advertising Federation’s 2013 National ADDY Award Ceremony in Phoenix in June.
The 2012 annual report previously won Gold at the ADDY District competition and Best In Show at the West Michigan ADDY Awards in Grand Rapids.
?Our annual report plays an important role in engaging our community in the work carried out by the utility they own,? said David Koster, Holland BPW general manager. ?We?ve come to rely on interactive story telling as a very effective way of helping people understand the many ways the BPW serves the community.?
The 2012 Annual Report takes a graphically engaging and interactive look at each of the HBPW?s utility services. Included are animated videos to review the Power for the 21st Century (P21) new power generation process, a water usage calculator quiz and others.
The National ADDY Awards are a highly competitive recognition of the nation’s top creative work. An independent panel of judges evaluates tens of thousands of entries each year, and typically 100 or fewer are selected for national awards. The HBPW 2012 Annual Report, created by Boileau Communications Management, earned the judges? votes as the best overall creative work in the West Michigan community.
?Our goal is to help the community better understand how deeply integrated the HBPW is in the lives of everyone in the Holland area,? said Randy Boileau, president of Boileau Communications. ?We?re excited the annual report earned that level of recognition because award-winning work always starts with clients who are willing to take a chance and be innovative in the way they communicate.?
Boileau Communications is a multiple ADDY winner, having won two Silver ADDY Awards for video production work at the 2013 West Michigan competition, and Judge’s Choice and Gold ADDY Awards regionally last year for the 2011 Holland Board of Public Works Annual Report.
Boileau Communications Management LLC is a full-service marketing communications firm in Holland, Michigan. Since 2004, the company has served clients state-wide with excellence in marketing, news media relations, and crisis communications services.
