ANN ARBOR – LA2M, Lunch Ann Arbor Marketing, has announced an exciting line up of topics for January and February 2009 that will explore digital marketing tools and tactics.

LA2M is a weekly meeting of marketing professionals from both digital and traditional backgrounds. Founded in January 2008, LA2M will be taking a twist on its presentation format �?? just to keep life interesting! LA2M is taking a less formal approach with lunchtime discussions adopting a more “free-form” style.

Lead by one of its “regulars,” discussions will explore attendees’ views and experiences on ways to apply some of the latest marketing tactics in business. The next series of LA2M plans to be really interesting.

Day/Time: Wednesdays from 11:45 – 1:00 PM.

Venue: LA2M is held at Pizza Pino, 221 W. Liberty.

Topic List:

7 Jan Digital Ad Placement, Lead by Derrick Ali

14 Jan LinkedIn / LinkedIn Applications, Lead by Mike Nadeau

21 Jan Increase Web Conversion through a Dynamic Website, Lead by Lance Carlson

28 Jan Social Networking for Business, Lead by Shauna Nicholson

4 Feb Twitter, Lead by Shawn Smith

11 Feb Email Marketing, Lead by Kim Kachadorian

18 Feb Social Bookmarking, Lead by Andy Ross

25 Feb Viral Marketing, Lead by Shauna Nicholson

“There are so many new ways to grab the attention, excite and motivate potential customers through digital and new media marketing. We want to share what we already know with other hip marketers,” said Derek Mehraban founder of LA2M.

Dee Davey, an LA2M regular, added: “As a traditional marketer, learning about new digital marketing tactics is essential for me when I’m helping my clients map out their strategic marketing plans. Social networking and blogging just for example, are becoming more relevant for business today and there are a lot more new marketing tools that can be used in the marketing mix.”

For more information, email [email protected]

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