ANN ARBOR – Creating a strong position and lasting brand presence does not happen by accident. Jim and the panelists will take you through the methods and exercises necessary to find your unique and compelling position in the marketplace, and how to build a strong brand that best reflects the position.

Speaker: Jim Hume, Principal, Phire Branding Company

Panelists: Sheri Teodoru, CEO, CFI Group; Jeff Steiner, President and CEO, New North; Dan Gilmartin, Executive Director, Michigan Municipal League

Date: March 10

Time: 5 – 7 p.m.

Location:

SPARK Central,

330 E. Liberty, Lower Level

Ann Arbor

Cost: FREE

For more information, click on AnnArborUSA.Org

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