LANSING ? Join MichBio for an event March 31 at the MSU Henry Center for Executive Development that will cover an overview of the medical device industry, different approaches to market entry, and regulatory and supply chain issues.

In addition, a panel of global businesspersons will discuss their experiences selling internationally. This event is for new and experienced exporters, as well as anyone with an interest in the industry from an international standpoint.

Agenda

1:00-1:30 p.m. – Registration & Networking

1:30-1:35 p.m. – Welcome,

Jade Sims, Trade Specialist, MSU International Business Center

1:35-1:45 p.m. – Global Overview of the Medical Technology Industry

Stephen Rapundalo, PhD, President and CEO, MichBio

1:45-2:15 p.m. – Protecting Intellectual Property in the Global Marketplace

Noel Day, PhD, Partner, Honigman

2:15-2:45 p.m. – Marketing Approaches in the Global Medtech Space

Matt Graybill, Director of Marketing, Terumo Cardiovascular

2:45-3:15 p.m. – Global Regulatory Strategies,

Seth J. Goldenberg, PhD, Director, Regulatory Strategy, NAMSA

3:15-3:45 p.m. – The Medical Equipment Initiative

Eduard Ekel, Regional Director-Detroit, Export-Import Bank of the U.S.

3:45-4:15 p.m. – Market Access for Global Export

Jennifer Loffredo, U.S. Export Assistance Center, U.S. Commercial Service

4:15-5:00 p.m. – Lessons in Overseas Business Growth,

Rose Carmichael, President and CEO, BonWRx,

Jean Stroster, VP, International Sales, GraMedica,

Gary Abusamra, President and CEO, Oxus

5:00-6:00 p.m. – Networking Reception

In partnership with the Global Business Club of Mid-Michigan

Cost: Standard: $35; Students: $15

To register, Click on MichBio.Org