ROCHESTER ? Bob Lilienfeld, founder and President of Cygnus Group, will keynote the Feb. 23 meeting of EcoTuesday at the Rochester Mills Brewing Co.

Lilienfeld is a leader in resource use reduction and supply chain management. As author of “Use Less Stuff: Environmental Solutions for Who We Really Are”, Bob will speak about the true causes of the environmental issues that confront us both locally and globally, and will offer some far-reaching suggestions about how we might create a long term process with which to effectively tackle them.

He also is Editor of The ULS Report, a highly respected and widely read newsletter aimed at spreading the benefits of source reduction (ULS means Use Less Stuff). Both Bob and The ULS Report have received significant national attention via features in The New York Times, Los Angeles Times, Washington Post, Chicago Tribune, San Francisco Chronicle, Boston Globe, Wall Street Journal, Time, USA Today, U.S. News & World Report, The Christian Science Monitor, American Demographics, Parade and Home magazines.

Lilenfeld has appeared on a wide variety of network television and radio programs including CBS Late Night, CNN, MSNBC, Nova, VH-1 and National Public Radio’s Morning Edition, All Things Considered, Marketplace, The Environment Report and Living on Earth. He provides commentary for public radio and is a regular guest on Fox TV’s morning news in Detroit, and a regular blogger for KABC TV.

WHEN: Tuesday, February 23rd, 6:00 PM through 9:00 PM

WHERE: Rochester Mills Brewing Co.

(1 block east of Main Street, downtown Rochester)

400 Water Street

Rochester, MI

Food and beverage purchases available.

GUEST SPEAKER:

Bob Lillenfield

Use Less Stuff (http://www.use-less-stuff.com)

COST:

Pre-Register Online free

At the Door: $10

ABOUT ECOTUESDAY:

EcoTuesday is a monthly networking event that brings together sustainability-minded people from all areas of business.

Launched in February, 2007 in San Francisco, EcoTuesday has grown its way across the country. Currently there are monthly events in Detroit, Dallas, Cleveland, Los Angeles, Seattle, San Francisco, Minneapolis, Silicon Valley, Denver, and Washington DC.

For more information, ecoTuesday.Com

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