GRAND RAPIDS – Every budding entrepreneur comes up against the issue of financing. It isn’t easy to fund new and unproven ideas. But one aspiring business woman had the unusual opportunity of pitching her idea on national television. The popular show “Shark Tank” recently featured Sara Moylan of Grand Rapids, founder of Shefit.
Shark Tank, the 2014 and 2015 Emmy winner for Outstanding Structured Reality Program, is in its seventh season. The show allows aspiring entrepreneurs to try and sell their business ideas to a panel of investors. Of more than 100,000 ideas submitted to the show each year, only 200 are chosen to tape segments, and only about half of those taped are actually presented on the show. Sara Moylan was one of those chosen to appear.
One of the investors, Daymond John, the founder of FUBU clothing, agreed to invest $250,000 in Shefit in return for 33 percent of the company.
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