BOCA RATON, FL – It’s true – Twitter has its problems, but in certain cases and contexts, it truly is the best ad platform you’ll find – though ultimately it will depend on what you hope to accomplish.

But Twitter offers some unique ad targeting features you won’t find anywhere else. These are the unicorns in a sea of donkey ad features.

Don’t get me wrong – I love Facebook Ads, Google AdWords, and Bing Ads. These advertising platforms all do a ton of things fantastically well.

But here are five areas where Twitter advertising is superior to other online ad platforms.

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