BATTLE CREEK – As part of the Totally Technology Series, Google executive Michal Lorenc will present to local businesses and non-profit organizations June 9th in the Branson Ballroom at the McCamly Plaza Hotel in Battle Creek.

The presentation will deliver information about Google and tips on how to use Google technology and tools to promote businesses, drive Internet traffic to websites and generate business revenue.

The presentation will give local business people insight into how to maximize the robust functionality available through Google AdWords and analytic programs. Creating awareness and competing strategically are critical to ensuring business success and viability in the Internet era.

Battle Creek Unlimited and the Nonprofit Alliance have pooled resources to offer ?Totally Technology? presentations and training for community for-profit businesses and non-profit organizations. The low-cost events are designed to help professionals and organizations grow within today?s market of high technology and interactivity.

Lorenc is currently based in Google?s Ann Arbor office where he leads the Dedicated Client Services team with an emphasis on the Canadian market. With Google since 2003, Lorenc has worked on a number of strategic initiatives in marketing/advertising sales capabilities in the US and European markets.

?We appreciate Google providing an executive with Mike Lorenc?s background and expertise,? said Cheryl Beard, technology marketing director for Battle Creek Unlimited. ?Businesses in Battle Creek continue to compete and succeed as well as create new markets for our products and services. A working knowledge of Google?s technology will ensure we continue to thrive in the marketplace.?

Attendance is limited. Online registration is encouraged to guarantee a seat, and pre-registration offers a discounted event fee of $15. Registration may be available at the door for a $20 fee. Refreshments will be served. The registration link is LeanWithGoogle.Eventbrite.Com

a>>