DETROIT ? LevelEleven, a gamification startup, has rebranded and redesigned its flagship product to better reflect the focus on motivating sales teams through a more holistic competition to one-off competitions.
The product is no longer ?Contest Building.? It is now called ?Compete.?
The company said internal data shows that the app is having a big impact in sales team performance for companies using SalesForce.Com. Customers who used Compete to sell specific products have seen their sales spike an estimated 421 percent. Plus, Compete is currently the No. 1 most popular gamification app on the AppExchange.
In just six months, the company has acquired more than 75 new customers including the likes of Delta Airlines and OpenTable, Black & Decker and The Detroit Pistons.




