DEARBORN – MessageCoach Public Relations announced the launch of its new website and special services for entrepreneurs, start ups and small businesses.
The company is offering two value-priced starter kits for businesses that want to spread their news and reach target audiences through the media. A discount is available to MiTech News readers and listeners by clicking on
Public relations informs and influences third parties, such as media, analysts, employees, retirees, government and community leaders, trade associations, and special interest groups. MessageCoach Public Relations does this through a sustained set of activities: building communication strategies, crafting key words and messages, executing tactics, and measuring placement and tone of the messages. The tactics are both traditional relationship building and new media interactivity.
The company, which was launched in 2004, has worked with dozens of Michigan entrepreneurs and economic development groups. MessageCoach Founder Julie Metea served on the board of the New Enterprise Forum (Ann Arbor), sponsored the Michigan Homeland Security Consortium (Lansing) during its launch and works closely with Battle Creek Unlimited.
?Entrepreneurs are exciting clients, because they are passionate about their ideas and businesses. We take pride in helping their businesses emerge and telling their success stories to the public,? said Metea, principal of MessageCoach Public Relations.
The company?s website was developed by corePHP based in Battle Creek, Michigan, an entrepreneurial business based in BCU?s incubator. They provide web-based programming, content management systems, graphic design, printing services, high-end design, illustration, photography and creative retouching.
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