PLEASANT RIDGE – Devoted fans of World Wrestling Entertainment staged TV wrestling helped online promotions company ePrize generate unprecedented web traffic, with more than 650,000 fans registering over four days to earn a piece of a $1 million sweepstakes.
Within two hours of the initial announcement of the promotion, ePrize doubled its allocated server capacity. This new technology will allow for more than a million
registrants per hour.
“When considering a promotion of this magnitude we
needed to ensure the right partner was in place,” said Monty Ross, WWE Vice
President of Marketing. “Since the WWE is
the leader in live entertainment, the choice was obvious — ePrize, the
leader in promotions.”
Until McMahon decides to close his wallet, dedicated supporters and
new WWE converts may log onto WWE.com for their chance to win. The first
winner was called live during this Monday’s RAW from Oakland,
California.
ePrize works with 74 of the top 100 brands in 36 countries. Launching over 4,000 programs since 1999, ePrize registers 99.85 percent promotion uptime. In 2007, 184.2 million users played ePrize promotions resulting in 1.18 billion page views and over 1.9 million prizes awarded worldwide. ePrize’s has more than 375 professionals working at offices in Pleasant Ridge, a Detroit suburb, New York, Chicago, Los Angeles, Dallas, and London.
For more information, click on ePrize.Com
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