Marketing

AI Agents in B2B Marketing: Melih Oztalay on MITechTV Explains What’s Next

AI Agents in B2B Marketing are moving from buzzword to boardroom priority. Just a year ago, most conversations centered on generative tools like ChatGPT—useful for research and content creation, but fundamentally reactive. Today the discussion is shifting to autonomous, goal-driven systems that can initiate tasks, execute workflows, and improve through feedback loops—delivering measurable impact across

AI Marketing Tactics That Work: How to Create, Measure, and Avoid Mistakes

Artificial intelligence has moved beyond the buzz. For today’s marketers, the real conversation is about AI marketing tactics—the practical, strategic ways AI can support faster content creation, smarter decision-making, and stronger campaign performance. Businesses that once hesitated are now realizing that AI isn’t a threat to creativity or strategy—it’s a tool to amplify both. The

Mastering the AI-Enhanced Customer Journey from Awareness to Advocacy

In today’s fast-evolving digital landscape, artificial intelligence (AI) isn’t just a trendy buzzword—it’s becoming the backbone of modern marketing. Gone are the days when AI was reserved for advanced tech teams or enterprise budgets. Now, AI tools are empowering marketers to engage smarter, personalize at scale, and guide customers through every stage of the AI-enhanced

AI Marketing Infrastructure That Converts: Building the Digital Foundation for AI Success

AI Marketing Infrastructure - Why visibility isn’t enough—your digital foundation needs to be ready before AI and GEO can deliver results. In the rush to embrace AI-driven marketing, many businesses overlook a crucial truth: without the right infrastructure, even the best AI tools fall flat. From broken websites and inconsistent messaging to weak content strategies,

AI-Driven Lead Generation: How to Get Found, Build Trust, and Grow in 2025

Why visibility, credibility, and automation matter more than ever—and how AI and GEO strategies are changing the rules of marketing In today’s fast-moving digital world, getting noticed online is no longer as simple as launching a website or running a few ads. Between constant algorithm changes, growing competition, and the rise of AI tools like

Melih Oztalay Presents Harnessing AI for B2B Lead Generation: Transforming Digital Prospecting

Artificial Intelligence (AI) is transforming Business-to-Business (B2B) lead generation by automating processes, personalizing interactions, and leveraging predictive analytics. Businesses are increasingly leveraging AI to streamline prospecting, qualify leads more efficiently, and create personalized engagement strategies that drive conversions. In a recent episode of MITechTV, hosts Mike Brennan and Matt Roush welcomed Melih Oztalay, CEO of

Unlocking AI in Business: Insights from MITechTV with Melih Oztalay

BIRMINGHAM, MI January 6, 2025 - Melih Oztalay, CEO of SmartFinds Marketing in Birmingham, Michigan returns to continue his series he began in 2024 on how to AI in Business impacts business operations. The world of artificial intelligence (AI) is evolving rapidly, opening doors to tools and strategies that businesses can leverage for enhanced productivity,

Unlocking Business Potential with AI: Melih Oztalay presents Practical AI Tools for Businesses

Discover How AI-Powered Tools are Revolutionizing Marketing, Customer Engagement, and Data Insights for Businesses presented by Melih Oztalay, CEO SmartFinds Marketing Birmingham, MI - November 11, 2024 - In today's rapidly evolving digital landscape, artificial intelligence (AI) is proving indispensable for business operations. As companies strive to enhance efficiency and make data-driven decisions, AI-powered tools

Amazon Prime Day 2024: How October Prime Days Differ from July’s Event

Birmingham, MI - October 7, 2024 - Melih Oztalay, CEO of SmartFinds Marketing, joins us in today's MITechTV show to discuss Amazon Prime Day 2024. Amazon Prime Day has become a major retail event, with consumers and businesses alike looking forward to the incredible deals that surface each year. In 2024, Amazon added a second

AI and SEO: Shaping the Future of Content Optimization with Melih Oztalay

MITech TV with Melih Oztalay: How Artificial Intelligence is Revolutionizing Search Engine Optimization for Businesses (AI and SEO) In today’s rapidly evolving digital landscape, the role of artificial intelligence (AI) in search engine optimization (SEO) is becoming increasingly significant. From content generation to predictive search, AI-driven tools are transforming how businesses approach SEO. This article