EAST LANSING – Supported Intelligence’ SmartBracket software after the first weekend of March Madness was ranked in the 74th percentile in the ESPN challenge pool.
SmartBracket demonstrates the capabilities of its distinctive Rapid Recursive technology, which was designed to make sequential decisions – where one choice affects the next – for business managers. Their technology can analyze all of those combinations in under a second.
“Our SmartBracket entry tailored to national preferences in the ESPN Tournament challenge pool currently ranks in the 74th percentile, with a bright future still intact,” said Supported Intelligence COO Jeff Johnson. “Despite the early round madness, we have six of eight Elite Eight teams remaining, three of four Final Four teams, both teams in our championship game, and our champion still alive in the tournament. So, our current ranking is not as strong as it was at this point last year, but the outlook remains positive for this year’s SmartBracket.”
Johnson said 550 people signed up to use it this year, out of roughly 3,500 unique visitors to the website. Each user had the ability, for the first time, to customize SmartBracket for their own pools.
“Anecdotally, my girlfriend—who filled out her first bracket just this year, using SmartBracket—is currently tied for first in her pool among friends,” he said. .
In last year’s trial run, SmartBracket placed in the 99th percentile nationally after the round of 64, and above the 75th percentile in every round before the Final Four. “Our goal was to best the brackets of both President Obama and ESPN basketball maven Dick Vitale in head-to-head contests,” said Neal Anderson, the software’s lead developer, “and we did just that.”
SmartBracket finished the tournament ranked third or better in 76 percent of simulated pools and was the winner 48 percent of the time.
To see SmartBracket, click on www.smartbracket.io
Supported Intelligence, LLC is a Michigan-based company, headquartered in East Lansing and formed in 2012. The firm’s primary product, the Rapid Recursive® Toolbox, was developed exclusively in the Midwest between the firm’s offices in East Lansing and Chicago by graduates of Michigan State University, Northwestern University, and the University of Michigan. More information about the Rapid Recursive® Toolbox, including free trial downloads, can be found on the firm’s website, www.SupportedIntelligence.com





