DETROIT – The Comerica Hatch Detroit Contest by TechTown is back for its 13th consecutive year, and one entrepreneur will win $100,000 in startup funding from Comerica Bank to open a brick-and-mortar storefront in Detroit, Hamtramck or Highland Park. The winner will also earn a business support package from TechTown Detroit, Wayne State University’s entrepreneurship hub.

Christanne Malone from TechTown provides details in this video interview.

The Top 4 finalists are:

Detroit Culture & Clay: Detroit Culture & Clay is a one stop for all things clay. Guests can enjoy paint and sips, hands-on learning and a full stock of ceramic supplies, while also supporting local artists by purchasing their unique work.

Halie & Co: Halie & Co is a handmade jewelry, candle, and home fragrance store with the belief that everyone should have access to affordable jewelry and goods that make them feel beautiful and are created with high-quality materials and intention. Halie & Co creates experiences through permanent jewelry and jewelry making workshops, giving customers the perfect way to be a part of the creation process.

Livy’s Sweet Rolls: Livy’s Sweet Rolls specializes in handcrafted gourmet cinnamon rolls made from scratch with nostalgic, high-quality ingredients. Inspired by a family tradition of wholesome baking, Livy’s Sweet Rolls offers better-for-you desserts free from preservatives, dyes, and artificial junk. Its mission is to spread joy through premium sweet treats that families can trust, enjoy, and create memories around.

Walter Pat’s Bakery Cafe: Walter Pat’s Bakery Cafe is a seasonally driven, small-batch, black woman-owned bakery in Detroit. The cafe focuses on Michigan seasonal produce and specific flavors from Midwest upbringing and southern influence. Walter Pat’s strives to showcase unique flavor combinations and delicious classics, as well as to broaden taste buds with a new experience through food.

You can vote for one of the four through June 11 at www.hatchdetroit.com.